Introducing the second annual Field Guide—a comprehensive guidebook to New Mexico arts!
This one-stop-shop guidebook is the go-to resource and reference for navigating the New Mexico arts and culture community.
This publication is a full-sized print magazine (and available as a downloadable, hyperlinked PDF) organized in several sections including maps of arts districts, listings of arts and culture organizations and services, and a calendar of events. This year, the Field Guide will also feature our third annual 12 New Mexico Artists to Know Now profile series.
Arts Districts Maps
Maps with locations of museums, galleries, nonprofit organizations, fairs, cinemas, performing arts venues, related arts vendors, and select bars, restaurants, and cafes.
Art, design, and culturally related businesses and organizations can secure their listing (contact information, 25-word description, and one image) by purchasing a listing. Listings start at only $75!
Arts- and culture-related events can be included on the event calendar (event dates May 28, 2021, and onward).
Our third annual juried “12 New Mexico Artists to Know Now” will showcase some of the most compelling contemporary work being made across the state. The Field Guide also features arts organizations celebrating major anniversaries this year. If you have an anniversary in 2021, please let us know!
Dates + Details
Deadline for Listings:
April 19, 2021. Deadline extended! April 23, 2021.
Published: May 28, 2021.
Circulation: 15,000 copies distributed June-July-August 2021, across Santa Fe, Albuquerque, Taos, select regional retailers, subscribers, issue sales, issue downloads.
Estimated total audience: 40,000+.
There are three options to be included in the 2021 NM Field Guide:
Print ads are available in full-page, half-page, and quarter-page sizes, and include free listings. Request more info below.
If you have a story to tell or want greater control over your messaging, sponsored content provides you with a one-page column in print and online, and includes free listings. Request more info below.
Business listings start at only $75! Ready to book? You can purchase your listing below (space is limited!):
Please note: Independent artists may only be listed if they have a public-facing street address to publish and function as an open, brick-and-mortar studio that readers may visit.
Download Ad Rates
Fill out this form to instantly receive information about ad sizes and rates:
Field Guide FAQs
Q: What is included with my listing?
A: Your listing will include your organization name, physical address, phone number, website, hours, a one-sentence description not to exceed 25 words, and one high-res image.
Q: What are the image requirements?
A: Images may not include logos, graphics, text, or watermarks. Images should be 300 dpi, at least 2 inches on one side, and be in JPG or TIF file format. Images of any orientation are accepted, but all images will be cropped to square for final placement.
Q: What is included in each event listing?
A: Events may be scheduled May 28 and later. The listings will include the event name, location, date and time, a description not to exceed 50 words, and your organization’s website.
Q: Will the digital version of the Field Guide contain active hyperlinks?
A: Yes! A digital version of the Field Guide will contain active hyperlinks that take readers directly to your website from your advertisement, sponsored column, and/or listing.
Q: Can artists be listed in the Field Guide?
A: Independent artists may only be listed if they have a public-facing street address to publish and function as an open, brick-and-mortar studio that readers may visit.
Make an ad reservation or request further information
Download Last Year's Guide
Download the 2020 Field Guide here.