Coming soon—the third annual Field Guide, a comprehensive guidebook to New Mexico arts!
This one-stop-shop guidebook is the go-to resource and reference for navigating the New Mexico arts and culture community.
This publication is a full-sized print magazine (also available as a downloadable, hyperlinked PDF) organized into several sections including maps of arts districts, listings of arts and culture organizations and services, and a calendar of events. This year, the Field Guide will also feature our fourth annual 12 New Mexico Artists to Know Now profile series.
Arts Districts Maps
Maps with locations of museums, galleries, nonprofit organizations, fairs, cinemas, performing arts venues, related arts vendors, and select bars, restaurants, and cafes.
Listings
Art, design, and culturally related businesses and organizations can secure their listing (contact information, 25-word description, and one image) by purchasing a listing. Listings start at only $75!
Event Calendar
Arts- and culture-related events can be included on the event calendar (event dates May 27, 2022 and onward).
Editorial
Our fourth annual juried “12 New Mexico Artists to Know Now” will showcase some of the most compelling contemporary work being made across the state. The Field Guide also features arts organizations celebrating major anniversaries this year. If you have an anniversary in 2022, please let us know!
Dates + Details
Deadline for Listings: April 15, 2022.
Published: May 27, 2022.
Estimated total audience: 50,000+.
Circulation: 20,000 copies distributed June–October 2022, across Santa Fe, Albuquerque, Taos, select regional retailers, subscribers, issue sales, issue downloads.
Get Listed
There are three options to be included in the 2022 NM Field Guide:
Print Advertising
Print ads are available in full-page, half-page, and quarter-page sizes, and include free listings. Request more info below.
Sponsored Content
If you have a story to tell or want greater control over your messaging, sponsored content provides you with a one-page column in print, online, and in our newsletter, and includes free listings. Request more info below.
Listings
Business listings start at only $75! Ready to book? You can purchase your listing below (space is limited!):
Please note: Independent artists are only eligible for listings if they (1) have a brick-and-mortar space, (2) have a public-facing street address that can be published in the print issue, and (3) the public may visit during posted, regular open hours. If you’re not sure if you are eligible, please contact us.
Download Field Guide Ad Rates
Field Guide FAQs
Q: What is included with my listing?
A: Your listing will include your organization name, physical address, phone number, website, hours, a one-sentence description not to exceed 25 words, and one high-res image.
Q: What are the image requirements?
A: Images may not include logos, graphics, text, or watermarks. Images should be 300 dpi, at least 2 inches on one side, and be in JPG or TIF file format. Images of any orientation are accepted, but all images will be cropped to square for final placement.
Q: What is included in each event listing?
A: Events may be scheduled May 27 and later. The listings will include the event name, location, date and time, a description not to exceed 50 words, and your organization’s website.
Q: Will the digital version of the Field Guide contain active hyperlinks?
A: Yes! A digital version of the Field Guide will contain active hyperlinks that take readers directly to your website from your advertisement, sponsored column, and/or listing.
Q: Can artists be listed in the Field Guide?
A: Independent artists are only eligible for listings if they (1) have a brick-and-mortar space, (2) have a public-facing street address that can be published in the print issue, and (3) the public may visit during posted, regular open hours. If you’re not sure if you are eligible, please contact us.
Make an ad reservation or request further information
Angie Rizzo
angie@southwestcontemporary.com
415-426-9663
Lauren Tresp
lauren@southwestcontemporary.com
505-424-7641
Download Last Year's Guide
Download the 2021 Field Guide here.
